The challenge
Make products from different sellers easy to discover while giving each vendor a recognizable storefront and a clear registration path.
New projectWebsite case studyLive website
Silkroad
A small e-commerce website with multivendor storefronts.An e-commerce website and logo design for Silkroad, an online marketplace in Ethiopia. The website connects product discovery with seller storefronts, bringing industrial supplies and other categories into a clear shopping experience.We created the Silkroad wordmark and a multivendor e-commerce website with product search, category browsing, seller profiles, and customer and seller account pathways.
silkroad.et
Website quality we achieved using Lighthouse
Website quality achieved using Lighthouse
97
Performance
100
Accessibility
100
Best Practices
100
SEO
Project overview
From business goal to usable website
Addis AbabaE-CommerceMultivendorWebsiteLogo Design
Our solution
We created the Silkroad wordmark and a multivendor e-commerce website with product search, category browsing, seller profiles, and customer and seller account pathways.
Shop
Product discovery
Sellers
Multivendor storefronts
Brand
Logo design
What DreamTech delivered
Design, visibility, speed, and action
The case study documents delivered capabilities. It does not present unverified sales or traffic growth as fact.
UX and responsive design
A clear page hierarchy and adaptable layouts for desktop, tablet, and mobile visitors.
Technical SEO foundation
Search-friendly structure, semantic content, metadata, and crawlable navigation patterns.
Performance-minded delivery
Optimized media, reserved image space, and lean interaction patterns designed to reduce friction.
Conversion pathways
Prominent calls to action that guide visitors toward enquiries, downloads, applications, or purchases.
Responsive website screens
Explore the live page experience
Review the website home page and any additional live pages captured during the latest portfolio review.
silkroad.et
silkroad.et
silkroad.et
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